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CTA/NEA-Retired Group

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Spain Bubble Tea Market Challenges and Strategic Solutions

Bubble tea’s expansion in Spain isn’t just flavor-driven—it’s distribution-savvy. Beyond physical café chains, non-store-based formats like food delivery platforms, pop-up stands, and mobile carts are playing a crucial role in winning market share.

The Market Research Future study highlights this trend clearly, projecting market growth from USD 26.79 million in 2023 to USD 57.78 million by 2032, anchored in part by rising convenience-driven consumption.

In fact, the non-store-based distribution channel is expected to witness the highest growth rate, signaling a shift in consumer habits where on-the-go and digital ordering dominate.

This reflects broader retail trends: digital-savvy customers increasingly prefer ordering via apps like Glovo or Deliveroo, enjoying doorstep deliveries rather than sitting in cafés. Entrepreneurs who tap into this trend—whether via app partnerships or mobile kiosks—stand to capture significant demand in both urban and suburban settings.

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